
Carma is a technology-led, full-stack digital platform for buying and selling used vehicles in Australia. It operates a vertically integrated business model that spans direct-from-consumer sourcing, inspection and in-house reconditioning, AI-powered pricing, online retail, dealer-only wholesale auctions, financing and delivery. The model is designed to deliver a simpler and more trusted experience for buyers and sellers, while capturing value across the full automotive retail chain.


The exclusive preferred dealership of the NRMA, a trusted destination for customers to buy a wide range of high-quality pre-owned vehicles entirely online, including personalised finance, trade-in, and delivery.

A fast, fair, and transparent process for selling vehicles. This is a proprietary, reliable, and high-quality inventory sourcing channel.

A dealer-only auction platform supporting efficient turnover of non-consumer inventory.